Foundations by Isla Vida
£79.00
Before you can build a brand that feels like a destination, you need a clear sense of direction. Foundations by Isla Vida is a guided brand clarity framework designed to help you uncover the essence of your business – your vision, story, audience, and position in the market – so you can move forward with confidence, instead of confusion.
It’s the first step toward creating a brand that feels effortless, intoxicating, and unmistakably you.
What's included:
A guided brand strategy framework housed inside a beautifully structured Notion workspace. Each section includes a video walkthrough from me and guided exercises to bring your ideas to life.
vision
Define where you’re headed and the bigger picture you’re working towards – the foundation for everything your brand will become.
brand narrative
Craft the story that ties it all together – the heart of your brand and how you connect with your audience.
audience
Get clear on exactly who you’re speaking to, what they value, and how to ensure your brand is the perfect choice for them.
marketplace
Get clear on exactly who you’re speaking to, what they value, and how to ensure your brand is the perfect choice for them.
brand world
Explore the personality, tone, and feel of your brand – the textures, moods, and emotions that make it unmistakably yours.
client experience
Map how your audience moves through your brand, and how to ensure every moment in their journey is designed to delight.
